Mapping the Employee Journey: Unlocking Organizational Success
Setting the Foundation for a New Organization
In the wake of a major corporate spinoff, I led a comprehensive research initiative to develop a holistic understanding of the employee journey. This strategic project was crucial in defining the organization’s 2025 employee roadmap while identifying critical moments that matter in the employee lifecycle. The work provided essential insights for a newly independent organization looking to establish its own identity and operational excellence.
The vision for this innovative platform was to foster close collaboration between our client and its partners, enabling them to better serve small and mid-size businesses (SMBs) by automating processes, enhancing service support, and creating lasting business relationships.
Strategic Approach to Research
We developed a multi-faceted research methodology that combined:
This approach enabled us to paint a comprehensive picture of the global employee experience while maintaining focus on high-level insights that could drive strategic decision-making.
Screenshot of a virtual workshop with partners and stakeholders across the business
Synthesizing Complex Data
Through careful analysis of multiple data sources and stakeholder input, we identified three major opportunity areas:
Unstructured Onboarding Process
- Current state: 10 weeks average time to full productivity
- Post-improvement target: 3 weeks to full productivity
- Hiring managers spending 12-15 hours per new hire on manual processes
- Opportunity to reduce manager time investment by 60% through automation
Organizational Clarity Gaps
- Employees spending average of 5 hours per week searching for routine critical information
- 45% of employees report duplicate work due to unclear ownership
- Key decisions delayed by average of 2-3 weeks
- Potential productivity gain of 10-15% through improved clarity
Benefits Awareness and Leave Management
- Current benefits utilization rate at 65%
- Target utilization rate of 85% through improved awareness
- Leave request processing reduced from 5-7 days to 1-2 days
- Higher retention rates among employees with full benefits utilization
Outcomes with Impact
This research program produced two key outcomes that are driving the organizational change, setting and aligning the vision:
- Prioritized opportunities for the fiscal year
- Clear connection to business value
- Actionable recommendations for improvement
- End-to-end visualization of employee experience
- Identified critical moments that matter
- Highlighted pain points and opportunity areas
Through careful analysis of multiple data sources and stakeholder input, we identified three major opportunity areas:
- Clearer understanding of employee pain points across the journey
- Identified specific process improvements for project year's roadmap
- Created baseline metrics for measuring experience improvements
- Established framework for continuous journey optimization
This strategic research initiative has:
- Provided a foundation for the People Experience roadmap
- Created a shared understanding of the employee experience
- Identified specific opportunities for improvement with clear business value
- Established a framework for ongoing journey mapping and analysis
The journey map and findings continue to serve as a strategic tool for decision-making and employee experience enhancement across the organization.
